Oooh La La: the adidas Consortium x ALIFE x Starcow - The Drop Date

Oooh La La: the adidas Consortium x ALIFE x Starcow

2017-07-19T14:08:06

The ADIDAS CONSORTIUM X ALIFE X STARCOW drop sets its sights on two of the brand’s longstanding footwear icons for a Stars and Stripes take on the Sneaker Exchange project…

Already showcasing rehashes from KITH and Naked amongst others, the adidas Consortium Sneaker Exchange has brought an impressive footwear collaboration haul so far this year. Stepping up to the challenge this month are NYC streetwear giants ALIFE, who take on two adidas footwear icons alongside Paris-based retailer Starcow, with the mammoth responsibility of adding their own unique spin to the timeless Stan Smith and Gazelle silhouettes.

Potentially one of the most wearable collaborations to date, ALIFE and Starcow elevate the Gazelle and Stan Smith with an array of premium touches. Keeping things simple across the Stan Smith, uppers are decked out in the usual premium white leather, featuring embossed logos from each brand on the medial and lateral side respectively. Each brand’s heritage is given a nod via the American and French flag, which are positioned on either shoe towards the heel counter. The Gazelle follows the same pattern but switches things up with a beige suede and nubuck construction, which is finished with reflective 3M stripes.

The  ADIDAS CONSORTIUM X ALIFE X STARCOW will be available in respective stores on THURSDAY 20 JULY with limited quantities dropping with ADIDAS CONSORTIUM retailers from SATURDAY 29 JULY. Until then, shop the current ADIDAS range by following the banner below.

adidas Consortium x ALIFE x Starcow adidas Consortium x ALIFE x Starcow adidas Consortium x ALIFE x Starcow adidas Consortium x ALIFE x Starcow

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