CONVERSE ANNOUNCE THE ICONIC WEAPON COLLECTION

 

Earlier this month, CONVERSE UK announced the return of the much-loved CONVERSE WEAPON collection: one of the most important shoes in basketball history, backed up with a loyal following off the court too.

Reworked from the sole up by design maestro Chris Law, it’s no surprise to see that this retro is totally on-point. Each of the new models features a slightly more streamlined shape that feels modern and appropriate for 2014 and beyond. Updating a classic is always difficult, but the important elements have been preserved and this feels much like an improved shoe overall. There are a multitude of exciting colours to follow, but you can get an idea of what’s going on by checking out the video below and the surrounding pictures.

In celebration of the collection and project, US hip-hop legend PUSHA T has been flown over for the official opening party, which takes place in town tonight.

The CONS PROJECT LONDON 10-week creative project is something to keep your eyes on while the build up to the relaunch of the mighty CONVERSE WEAPON draws closer. Keep up with the project and apply to attend the various events over here: http://conversecons.com/ldn.

 

 CONVERSE ANNOUNCE THE ICONIC WEAPON COLLECTION

 CONVERSE ANNOUNCE THE ICONIC WEAPON COLLECTION

 CONVERSE ANNOUNCE THE ICONIC WEAPON COLLECTION

 CONVERSE ANNOUNCE THE ICONIC WEAPON COLLECTION