• The Converse x Kim Jones Chuck 70 Puts a Contemporary Spin on a Classic Design

  • April 5th, 2021
  • News

The CONVERSE X KIM JONES CHUCK 70 takes the classic high-top shoe and adds a new practical aesthetic that complements and enhances the design’s rich heritage.

What can you say about one of the most-loved footwear designs ever created? The Converse Chuck 70 is perhaps the archetypal American shoe, with its simple shape and clean styling, it’s one of the most visible pieces of footwear ever created. For this special collaboration project, Kim Jones pulls in contemporary utilitarian elements to bring the Chuck 70 up to date, without losing any of the rich DNA behind it. “The design approach for the shoe was very straight forward — taking a classic shoe and then almost encasing it in something to protect it,” says Jones.

To illustrate the concept, a transparent TPU cage with speed lace eyelets has been utilised on the 12-ounce canvas upper, providing reinforced foot stability. The outsole has been re-engineered with an enhanced diamond grid to help increase traction on city streets. The shoe takes two tonal colourways, each with Kim Jones branding stamped on the tongue and sockliner. A four-piece capsule of apparel rounds the project off in appropriate style.

The CONVERSE X KIM JONES CHUCK 70 drops on THURSDAY 8 APRIL: click the banner below to find a pair.