New Balance 997H: Refreshing the Iconic 997 - The Drop Date

New Balance Introduce the New 997H

2019-01-29T13:44:37

New Balance 997H

The Boston brand reveals their all-new silhouette, the NEW BALANCE 997H

Since kicking things off with the 990 in 1982, New Balance’s timeless 99X Series has become one of the footwear scene’s most recognisable series, picking up colossal fans along the way, such as the late Steve Jobs. The original 997 first saw the light of day during the dawn of the ‘90s, and with it came a plethora of technological advancements on its predecessors, the pigskin suede uppers were introduced to a saw-tooth instep and thermoplastic Hytrel Strap system across the midfoot lock; paired with an ENCAP sole unit, triple density innersole and XAR-100 rubber outsole for the ultimate in underfoot comfort.

The all-new 997H successfully introduces a new model to the line, this time rolling out a synthetic leather, mesh and suede option in more accessible price bracket, complete with a GCEVA construction and improved outsole. Served up in four extremely wearable colourways for men and three for women, the future looks bright for this footwear staple…

The NEW BALANCE 997H is due to release on SATURDAY 2 FEBRUARY: hit the banner below to find out where you can pick up a pair.

New Balance 997H

New Balance 997H

Organising the Chaos

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