Colours, colours colours! You might have picked a good base shoe for your collaboration project, but if the colours ain’t poppin’, then the cash ain’t droppin’. For a perfect example of a winning formula look no further than this PUMA X WHIZ LIMITED X MITA SNEAKERS XT2+. We all know PUMA and Mita well, but Japanese fashion label WHIZ are not to be slept on either: founded in Tokyo in 2000, they’ve quickly become one of the most successful brands to reach an international audience.
The Trinomic XT2 model was one of the more significant shoes to use PUMA’s honeycomb system in the early ’90s. A simple but effective cushioning application, it’s ability to cushion the wearer’s body weight and spring back to its original form instantly makes it very appealing. Comfort and technology are all well and good, but it’s the colour palette that really brings this one home for us. Inspired by alternative rock music (specifically Beck’s 1996 album, ‘Odelay’) to tie-in with the theme of WHIZ’s SS14 range, the use of colours on this shoe are also meant to represent the beauty of dramatic sunsets.
The PUMA X WHIZ LIMITED X MITA SNEAKERS XT2+ will be available from 5 Pointz and other PUMA CREAM accounts on SATURDAY 23.8.14, with full release information and stockist links up on the RELEASE PAGE ahead of the drop.